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Avi Goldfarb 的论文(28) 排序方式:
Analyzing Website Choice Using Clickstream Data  
This paper uses clickstream data from Plurimus Corp. (formerly Foveon Corp.) to analyze user choice of Internet portals. It will show that commonly used econometric models for examining grocery scanne......
Computing Research Repository  2001
5次引用 0 0
Internet adoption and usage patterns are different: Implications for the digital divide  
There is a well-documented a "digital divide" in internet connection. We ask whether a similar divide exists for internet usage. Using a survey of 18,439 Americans, we find that high-income, educated ......
Information Economics and Policy  2008
2次引用 0 0
ICT Diffusion to Businesses  
We survey the literature on the adoption and diffusion of information and communication technologies (ICT) in businesses. We identify two key dimensions that have been the focus of most of the literat......
 2005
1次引用 0 0
Economic and business dimensions: Search engine advertising  
Examining a profitable side of the long tail of advertising that is not possible under the traditional broadcast advertising model.......
Communications of The ACM  2008
0次引用 0 0
Advertising, profits, switching costs, and the Internet  
In this paper, I model the online media market. There are three types of players in the market: advertisers, publishers, and users. The advertising side of the market is competitive and publishers are......
International Workshop on Entertainment Computing  2003
0次引用 0 0
How Do Industry Features Influence the Role of Location on Internet Adoption?  
Journal of The Ais  2005
0次引用 0 0
The internet is everywhere, but the payoff is not  
Examining the uneven patterns of Internet economics.......
Communications of The ACM  2012
0次引用 0 0
Innovative Conduct in Computing and Internet Markets  
How has innovative and competitive behavior in computing and internet markets evolved over the past half century? In the first section of this review, I discuss these questions in light of six topics:......
0次引用 0 0
Measuring Brand Value in an Equilibrium Framework  
Marketing Science  2009
0次引用 0 0
Online Advertising  
This chapter explores what makes online advertising different from traditional advertising channels. We argue that online advertising differs from traditional advertising channels in two important w......
Advances in Computers  2011
0次引用 0 0

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